Shares of K-pop phenomenon BTS’ label make South Korean market debut

SINGAPORE — Shares of Huge Hit Enjoyment, the audio label of K-pop superstars BTS, soared as they produced their sector debut in South Korea on Thursday.

Huge Hit Entertainment’s stock opened at opened at 270,000 Korean gained (approx. $236) for every share on Thursday, in accordance to Refinitiv Eikon. That was double the stock’s challenge price tag of 135,000 Korean received for every share. Shares extended gains immediately after the open just before weakening, past investing additional than 97% bigger than the challenge price.

South Korea’s entertainment sector is “starting to be worldwide-scale,” Daniel Yoo, head of world wide expenditure at Yuanta Securities Korea, informed CNBC’s “Squawk Box Asia” on Thursday.

If you seem at the overall IPO sector, it is really seriously, genuinely sizzling.

Daniel Yoo

Yuanta Securities Korea

“We consider that the leisure sector will be extremely critical marketplace for Korea for investor(s) to commit,” Yoo explained.

Nonetheless, the analyst admitted that Large Hit Entertainment’s current valuation “may possibly be much too high priced” as its present dependency on the South Korean seven-member boyband BTS is “quite substantial.”

South Korea’s ‘hot’ IPO marketplace

Big Strike Entertainment’s market place debut came on the back of other blockbuster IPOs these as SK Biopharmaceuticals and Kakao Online games that also observed huge jumps on their initially working day of trading.

“If you glance at the general IPO market, it is really really, seriously sizzling,” Yoo mentioned. Most investors in earlier general public listings this sort of as SK Biopharmaceuticals “built anyplace amongst 100-200% returns on the presubscription if they can get the stocks,” he extra.

Component of this was due to the “huge liquidity” getting noticed in the South Korean markets, he reported.

The Financial institution of Korea currently has its base price at a historic small at a time when major central banking institutions globally have slashed fascination costs in a bid to assistance fiscal markets during the coronavirus pandemic.

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